Home / Compare / Marketplaces: Where to Sell
Short answer:
| Reverb | Swappa | |
|---|---|---|
| Pricing | 5% selling fee (incl. shipping) + 3.19% + $0.49 payment processing | Seller fee 3% of the sale price; free to list |
| Free option | Free to list | Free to list |
| Works with | Global, shipped | US, shipped |
| Best for | Musical instruments, pedals and audio gear | Phones, tablets, laptops and game consoles |
| Strengths | + Specialist buyers + Transaction-based price guide + Lower fees than eBay | + Low seller fees + Trusted for used tech + Device verification |
| Weaknesses | - Music gear only - Shipping fragile items takes care | - Tech only - Listings reviewed before going live |
| Visit Reverb | Visit Swappa |
Reverb is the specialist marketplace for musical instruments and gear, with price guides based on real transactions. Buyers pay more for gear here than on general marketplaces.
Swappa is a marketplace for used tech that verifies devices (e.g. clean ESN/IMEI) before listing approval. Buyers trust it for phones and laptops.
Every marketplace has a different buyer, fee structure and category strength. Furniture sells locally, sneakers go to authentication platforms, vintage clothing to Depop and Poshmark, and almost everything sells on eBay. Most full-time resellers list on 3 to 5 platforms and use a crosslister to keep inventory in sync. Fees change often, so always verify the current fee page before pricing. The deciding factors usually come down to each tool's standout strength (for Reverb: specialist buyers; for Swappa: low seller fees) weighed against its main drawback (music gear only versus tech only).
Still undecided? See Reverb alternatives or Swappa alternatives.
Marketplace Pricing Cheat Sheet ($7)
Fees for 8 resale platforms, max-buy and ROI formulas, comp check, net payout table and shipping reference on 6 printable pages.
Listing Templates Kit ($9)
16 copy-paste listing templates and 23 buyer message scripts that help items sell faster on any marketplace.
Instant digital downloads sold via Gumroad.
Checked 2026-10-17. Confirm current pricing on each site.